How to improve your rating for better deals

Confirming commitments, delivering on time, replying promptly and keeping proof of completion help KOCs and KOLs build trust with brands.

Confirm the commitment
Before accepting, confirm the format, deadline, review method, and what you can support.
Accepting unconfirmed terms does not automatically change a rating or result.
Keep timing and responses on record
Manage collaboration status, submission deadlines, and feedback requests in traceable channels.
Rating formulas and visibility follow HOJA's published policy and consent settings.
Submit completion evidence
Keep the public link for approved content and required delivery details in the collaboration record.
A brand's private notes, contract amount, and dispute details do not belong in a public rating.
Request a review or support
If a record is wrong, request review through the official support route with collaboration evidence.
Review outcomes and corrections are recorded under the applicable permissions and policy.

The brand collaboration workflow, step by step
From invitation to the final published link: the 5 steps a KOC or KOL confirms when taking on a brand collaboration on HOJA.
How to add a promotional link to your post
Find the right link for each collaboration, place it where the channel allows and check that it opens publicly before you submit it.
Content delivery timelines in brand collaborations
Understand the draft, review, publishing and final link milestones so you deliver content on time and avoid missing brand deadlines.
What is a KOC? How KOCs differ from KOLs and how to start working with brands
A KOC (Key Opinion Consumer) is a consumer who uses a product for real and shares the experience. See how KOCs differ from KOLs, how a brand collaboration works, and how to spot fake invitations.
How to become a TikTok KOC and get brand collaborations
There are two ways to work as a KOC on TikTok: join TikTok Shop Affiliate for per-order commission, or take direct brand collaborations on HOJA. See the official conditions and how to prepare your profile.
Can you earn money as a KOC? Income sources and payment conditions
Yes, but the income depends on the type of collaboration rather than your follower count. See the four income sources, what sets the fee, when a payout is confirmed, and who owes the tax.
What must a KOC/KOL booking contract cover?
Before signing, check six groups of terms: the scope of work, the fee and payment deadline, the draft and publish dates, the revision limit, the content retention period, and the usage rights. On HOJA these are written into the collaboration terms before the e-contract is issued.
Fees and how you get paid on HOJA
HOJA for Influencer is currently free for creators. HOJA does not transfer money or take commission: the advertiser pays you directly and records the payment with proof so you can track it.

How to improve your rating for better deals

Confirm the commitment

Keep timing and responses on record

Submit completion evidence

Request a review or support

Brand enquiries go to HOJA contact